Summer Collection
Carefully arranged and photographed on a stark white background, this dense, hand-tied bouquet reads like a small celebration for the senses, the kind I might place on a windowsill overlooking Roman Road Market. Several large magenta Gerbera daisies dominate the composition, their concentric petals radiating from dark, almost intricate central discs; their colour is a vivid, fuchsia-leaning magenta that brings instant cheer. Interspersed among them are creamy white roses, their layered petals tightly furled at the heart and gently opening toward the edges, offering a soft, familiar scent and a timeless romantic counterpoint to the gerberas' exuberance. Deep purple Alstroemeria or Peruvian lilies thread through the bouquet, their trumpet-like shapes and spotted throats contributing delicate pattern and a subtle exotic note. Lush green foliage - a combination of broad glossy leaves and more linear, sword-like greens - builds volume and sculptural support, catching light to create pleasant highlights and soft shadows. A clear glass vase is slightly visible at the base, giving weight and balance to the arrangement without stealing focus. The overall mood is joyful yet elegant, suited for gifting, hosting, or quiet remembrance; it feels at home in a flat near Victoria Park or delivered locally across Old Ford. As a florist who arranges daily for neighbours, I note the freshness, the tactile variety of textures, and the care in balancing colour so the bouquet reads beautifully from every angle.
MESMERIZING HARMONY
£49.00
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Arranging this bouquet in Old Ford's gentle morning light, I am drawn to the way blush-toned gerberas and delicate pink roses interact-a dance of colour much like the interplay of sun and shadow along the Regent's Canal. The soft hues of pink blend seamlessly, washed lightly across the petals like a watercolour memory, while bold spikes of deep purple statice add a pleasing punctuation and energy. Each leaf is vibrant with dewy freshness, its cooling green base calming and grounding the expressive blooms that reach overhead. Framed by an understated glass vase, the overall impression is both airy and abundant-akin to a spring morning's optimism drifting through open windows. These flowers invite you in, their dewdrop freshness and radiant tones promising comfort and cheer. Whether intended as a luminous get-well gesture or a graceful accent for a living room near Old Ford Road, this arrangement embodies skilled craftsmanship and the joy of giving something truly beautiful, crafted for neighbours by someone who knows the neighbourhood's unique charm.
PINK DAZE
£49.00
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Bursting with the brilliance of freshly gathered Gerbera daisies, this bouquet abounds with joyful spirit, reflecting the lively energy of Old Ford's community. Large, velvety-petaled daisies in shades of golden yellow, burnished orange, and lush magenta come together in a carefully hand-tied cluster, each blossom's dark, espresso-hued center lending dramatic contrast. Arranged with sprigs of tactile, verdant foliage, the bouquet sits gracefully in a clear glass vase filled with pristine water, capturing that sense of renewal found along the Regent's Canal on an early spring morning. The wrapping-a rustic yet refined combination of natural kraft paper and glossy, transparent cellophane-suggests a gift gathered with affection from a favourite florist near Bow. A piece of textured twine wraps softly around the bouquet's base, from which a small tag dangles, bearing a rose emblem that calls to mind Old Ford's rich tradition of artisan craft. In the gentle local sunlight, each hue is amplified, illuminating the vase atop a fresh white table. This composition is thoughtfully arranged to convey warmth and congratulations, the sort of bouquet perfect for a milestone, get-well wish, or to lift the spirits in any East End home. The sensory interplay-petal softness, breezy scent, gentle light-embodies not just a bouquet, but a memory of Old Ford's vibrant floral heritage.
SUNNY GARDEN
£49.00
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This exuberant bouquet reads like a pocket of sunlight wrapped in ribbon: a dense, opulent cluster of roses arranged with confident, practiced hands and presented against a bright white background so every hue can sing. The composition balances warm, sunny yellow roses with soft cream, blush pinks and confident fuchsia, while two-toned pink-and-white blooms add tenderness and small, deep burgundy spray roses bring shadowed intensity. Textures play across the composition - broad, unfurled hybrid tea heads sit beside compact spray roses and tender, tight buds that promise further bloom. Fresh, glossy greenery, probably ruscus or salal, threads through the flowers, offering cool contrast and a slightly woodland freshness. A wide scarlet satin ribbon secures the stems in a neat, sculpted hand-tie and the bow's long tails cascade down; a discreet white tag tucked into the ribbon reads "Happy Holidays," hinting at festive intent. In words I might share with a customer, I would note the bouquet's soft, citrus-tinged fragrance and the satiny texture of the petals, both of which combine to create a sense of warmth and uplift. Imagining it delivered by a local florist, it suits the arc of celebrations around Old Ford - thoughtful for a birthday on Roman Road or a congratulatory surprise sent to a home near the canal by Old Ford Lock. It's an elegant, joyful gift that feels handcrafted and immediate.
CRAZY IN LOVE
£69.00
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In clear, natural light a lively bouquet of deep pink roses and poised white lilies stands in a simple clear glass vase, water glinting around trimmed green stems and emphasizing the bouquet's freshness. The roses are prominent and fully open, their velvety petals showing saturated fuchsia toward the centre and softer blush tones where each petal curls outward. Interwoven are tall white lily buds-some still closed, others just beginning to reveal trumpet-shaped petals and a hint of pollen-offering a rhythm of promise and bloom. Abundant green foliage, from broad, glossy leaves to slimmer, textured sprigs, surrounds the flowers and creates a verdant stage that makes the pinks and whites sing. Small darker burgundy or reddish-brown accent buds are scattered through the arrangement, providing contrast and a sense of depth that makes the bouquet feel tactile and layered. This arrangement, crafted with local sensibility and care by Old Ford Florist, evokes a soft, floral perfume and a mood of quiet celebration-perfect for an anniversary, Mother's Day, or to lift a room near Roman Road Market or along the Hertford Union Canal. The tapered vase and visible stems convey honesty in design and freshness in handling; the composition sits comfortably in modern interiors and traditional homes alike. As a florist's photograph, it shows both artistry and practicality: a balanced dome shape, clear water, and trimmed stems that promise lasting enjoyment for anyone receiving a thoughtful delivery across Old Ford and surrounding streets.
CRUSH ON YOU
£65.00
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Bathed in a soft morning glow, a thoughtfully designed bouquet rests in a clear, textured vase atop a white backdrop, evoking a sense of both joy and comfort characteristic of Old Ford's close-knit community. The bouquet's rounded silhouette features delicately unfurling lavender roses at its center, their soft hues and subtle scent reminiscent of springtime walks along the canal. Surrounding these are bright fuchsia pink gerbera daisies, their open faces and rich plum centers drawing the eye and bringing a burst of cheerful exuberance, similar to the lively energy on Roman Road. Clusters of smaller, velvety magenta chrysanthemum blossoms-some dotted with gentle green accents-add layers of richness and tactile interest. Interwoven throughout, clouds of white baby's breath lend the arrangement a weightless, cloudlike freshness, while deep green foliage provides a framing embrace and a sense of wild abundance. The vase's crackle glass design sparkles gently in the light, complemented by rustic raffia tied simply at the neck-a nod to Old Ford's love of artisan tradition. A plain white gift tag hangs from the ribbon, waiting for a personal message to mark birthdays, anniversaries, or special moments. This arrangement channels the emotion and artistry found in every bouquet crafted by local Old Ford florists, a perfect floral gift for bringing a heartfelt touch to any home or occasion in the neighbourhood.
DAY BRIGHTENER
£55.00
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DEVOTION
DEVOTION
£57.00
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This radiant, hand-tied bunch of roses reads like a quiet love letter rendered in petals and ribbon. The composition favours large, fully opened roses in gentle blush pink and creamy white, their layered petals forming soft, buttery spirals that invite touch. Bright magenta-pink roses are sprinkled through the cushion of blossoms, their richer tones lending depth and joyful punctuation, while a few pale lavender blooms introduce a cool, poetic note. Tucked between the larger flowers are clusters of tiny spray roses - mostly creamy white with whispers of pale yellow at their centres - creating pockets of delicate texture that make the whole arrangement feel intimate and lovingly layered. Glossy dark-green foliage, probably ruscus or salal, peeks between the flowers; its elongated, slightly waxy leaves provide a crisp, verdant frame that enhances the roses' colours and gives the bouquet a healthy, abundant silhouette. The stems are gathered firmly at the base and finished with a wide, baby-pink satin ribbon tied into an elegant bow; the ribbon's sheen mirrors the leaves' gloss and completes the composition with a tender flourish. Bathed in soft, neutral light against a white background, the bouquet suggests a faint, classic rose scent and a mood of sincere affection - fitting for a birthday surprise, an anniversary celebration, or a thoughtful gesture for someone special in the nearby Victoria Park or Cambridge Heath area.
GLAMOUR
£67.00
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In this carefully balanced arrangement a single, large white Oriental lily opens fully at the forefront, its creamy petals smooth and slightly cupped to reveal pale yellow stamens and a tender green pistil-the visual and emotional anchor of the bouquet. Surrounding it are numerous lily buds in chartreuse and soft lemon tones, some tightly furled and others just hinting at bloom, which lend a sense of anticipation and living rhythm. Nestled between the lilies are compact, velvety red rosebuds whose scarlet edges provide a classic, dramatic counterpoint to the serene whites. The composition gains movement and texture from layers of foliage: deep, forest-green leaves form a structural backdrop, while lighter, feather-like palm fronds cascade outward in sweeping lines, and cool, round eucalyptus leaves add delicate silvery contrast. The whole assembly is placed in a clear, cylindrical glass vase-simple, honest-and the green stems are visible through the water, grounding the arrangement in natural form. Photographed on a bright white background, the colours feel luminous and true, the shadows soft and minimal as if bathed in gentle studio light. The imagined scent is a refined blend of the lilies' powdery sweetness with the roses' richer, more sensual note. As a local florist might describe it to a customer from Old Ford or a visitor shopping at Roman Road Market, this bouquet carries the tone of celebration, sincere affection, and quiet luxury-suitable for anniversaries, birthdays, or simply to say 'I care' with clarity and grace.
INSPIRATION
£65.00
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A generous cluster of about twenty-four pink roses creates an abundant, rounded bouquet, perfectly arranged in a simple clear glass vase against a brilliant white background. Each flower reveals a small universe of colour: intense fuchsia or magenta at the compact centre that eases out into softer blush tones and, at the very edges, hints of creamy white, producing a soft gradient that feels both lively and tender. The blooms are placed tightly so the heads press into a full, domed shape, while smooth, deep-green foliage slips through the gaps and cups the roses gently, offering contrast and structural rhythm. The vase's transparency exposes trimmed green stems and clean water, adding a sense of craftsmanship and freshness; the glass narrows slightly and then flares, giving the arrangement an elegant frame. Bright, even lighting defines each petal's curve and the spiral of the rose centres, as if inviting you to reach out and feel the velvet texture and inhale a light, sweet fragrance reminiscent of summer gardens. This bouquet suggests joyful romance or a thoughtful milestone gift-birthdays, anniversaries, or a mother's moment of recognition-and could easily be delivered for a special occasion across Old Ford, from the towpath of the River Lea to the cafés around Roman Road Market. The composition is modern yet timeless, showing the quiet skill of a florist who values both colour and balance.
LOVE IN THE AIR
£64.00
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A tall, confident spray of pink oriental lilies is arranged in a clear glass vase and photographed against a crisp white surface, every detail chosen to celebrate the flowers' colour and form. The bouquet features numerous fully open lilies whose large six-petaled faces display a rich spectrum of pinks-from deep fuchsia at the petal tips to softer blushes and near-cream at the throat-each throat warmed by a chartreuse-yellow centre. Dark burgundy anthers stand out against the pale interiors, dusted with fresh pollen that signals recent cutting and freshness. Between the open flowers are several elongated buds, some slim and pale, others swollen with deep magenta, many tipped in green and ready to unfurl, extending the display's life and visual interest over days. The arrangement's dense cluster of glossy, lance-like green leaves and upright stems provides a cool, textural contrast and frames the pink blooms with robust greenery. The transparent vase reveals the clean water and trimmed stems beneath, an honest portrait of well-cared-for blooms. Under soft, even lighting the petals take on a slightly satiny sheen and the whole bouquet seems to exhale a heady, sweet perfume that invites lingering. A piece crafted with local sensibility for Old Ford and the surrounding roads near Bow Road, this bouquet-available for local delivery by Old Ford Florist-works equally well for joyful celebrations, thoughtful thank-you gifts, or a luminous addition to a calm, modern interior.
VIBRANT DELIGHT
£60.00
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Envision holding this radiant bouquet as you stroll along the leafy avenues of Old Ford, every bloom chosen and arranged with genuine local expertise. Deep red chrysanthemums, rich and velvety, invite you in with a luxurious intensity, their warmth offset by tender apricot and peach roses glowing at the heart of the arrangement. The delicate scatter of gypsophila appears as a flurry of white confetti, reminiscent of celebrations echoing from local community spaces and gardens. The ensemble is nestled in a crystal-clear vase, its robust stems immersed in water that amplifies the sense of freshness and renewal-much like the vibrant rebirth seen each year in nearby parks. Subtle yet invigorating, the aroma blends the sweetness of roses with green leafy notes, evoking the scent of morning after rainfall along Old Ford's quiet paths. Every detail is meticulously placed, the composition radiating both harmony and a promise of shared happiness. It's the ideal centrepiece for gatherings, birthday surprises, or shared moments, its presence infusing any room with effortless beauty. Trust in the skilled hands of Old Ford Florist, whose artistry imbues every bloom with intention, making same-day delivery across Old Ford not just convenient but truly special.
WONDROUS BLOOMS
£50.00
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