CHEAP FLOWERS
Against a crisp white backdrop, a mixed bouquet of richly coloured flowers is presented head-on, revealing every nuance of the blooms as if they were freshly arranged in an Old Ford Florist studio. The arrangement is round and full, a carefully balanced dome where warm and cool tones play off each other. Central to the bouquet are several open roses, their petals unfolding from a sunny golden yellow heart into more intense orange shades, with soft touches of red at the very edges, evoking both comfort and excitement. Around them, numerous white daisy-like chrysanthemums lend lightness and clarity, their clean petals encircling vivid lime-green centres that sparkle like tiny beacons. Nestled thoughtfully among these are clusters of smaller magenta and fuchsia chrysanthemums, with tightly packed petals forming cushioned spheres of colour, each one finished with a yellow-green centre that subtly echoes the daisies. Dark, glossy foliage emerges between the blossoms, adding depth and contrast, much like the greenery you might glimpse around Victoria Park or the towpaths of nearby Hackney Wick. The bouquet's stems are visible at the bottom, neatly tied and sharply cut, hinting at cool dampness and ensuring the viewer can almost sense the freshness. No vase or wrapping distracts from the natural beauty of the flowers; the focus is entirely on their structure, colour, and interplay. The feeling is one of thoughtful joy and refined celebration, perfect for brightening a flat near Roman Road Market, sending congratulations on a new baby in Bow, or offering a heartfelt thank-you to someone whose day you'd like to transform with colour and fragrance.
BERRY BURST
£43.00
There is a gentle serenity to this hand-tied arrangement: pale blush roses form soft, domed clusters whose petals open like whispered notes, while small, bright white berries and delicate sprays of tiny white flowers weave light through the composition. Dusty blue-green eucalyptus fans out around the blooms, its rounded leaves lending cool contrast and a discreet herbal scent that lingers in the air. Small, deeper pink or burgundy accents add pockets of shadow and interest, and upright green-and-white flower spikes-similar to snapdragons-give the bouquet a graceful vertical line without disrupting its relaxed silhouette. The stems are finished with a simple cream ribbon, tied with practiced care, which underscores the bespoke quality of the piece. Captured in soft, natural light, the bouquet reads as tactile and comforting: imagine brushing your fingertips across velvety petals and the slightly textured leaves, noticing the crispness of the filler blooms and the overall balanced weight in the hand. This composition feels like a stroll through a neighbourhood cutting garden-informal, considered, and quietly joyful-ideal for welcoming a new home in Bow, sending congratulations for a milestone, or offering a subtle consolation. Thoughtfully arranged for seasonal freshness and available for local delivery, it reflects an experienced florist's eye for texture, tone, and the small comforts a freshly made bouquet can bring to someone's day.
FLORIST CHOICE £50
£50.00
Carefully arranged and photographed on a stark white background, this dense, hand-tied bouquet reads like a small celebration for the senses, the kind I might place on a windowsill overlooking Roman Road Market. Several large magenta Gerbera daisies dominate the composition, their concentric petals radiating from dark, almost intricate central discs; their colour is a vivid, fuchsia-leaning magenta that brings instant cheer. Interspersed among them are creamy white roses, their layered petals tightly furled at the heart and gently opening toward the edges, offering a soft, familiar scent and a timeless romantic counterpoint to the gerberas' exuberance. Deep purple Alstroemeria or Peruvian lilies thread through the bouquet, their trumpet-like shapes and spotted throats contributing delicate pattern and a subtle exotic note. Lush green foliage - a combination of broad glossy leaves and more linear, sword-like greens - builds volume and sculptural support, catching light to create pleasant highlights and soft shadows. A clear glass vase is slightly visible at the base, giving weight and balance to the arrangement without stealing focus. The overall mood is joyful yet elegant, suited for gifting, hosting, or quiet remembrance; it feels at home in a flat near Victoria Park or delivered locally across Old Ford. As a florist who arranges daily for neighbours, I note the freshness, the tactile variety of textures, and the care in balancing colour so the bouquet reads beautifully from every angle.
MESMERIZING HARMONY
£49.00
A celebratory maternity bouquet is captured in crisp detail against a clean white backdrop, as if freshly prepared in a calm studio just off the streets of Old Ford. Dominating the composition, bold fuchsia gerbera daisies sit high and proud, each bloom perfectly circular, with neat rings of petals surrounding velvety, dark centres that draw the eye inward. Nestled between them, soft pink roses in varying stages of opening bring contrast and tenderness: some still modest, cupped tightly, others beginning to reveal their layered, satin-like petals, creating a feeling of unfolding stories and days yet to come. Subtle clouds of tiny purple filler flowers weave throughout the arrangement, offering gentle texture and a cool note of colour against the warm pinks. Around and beneath the blooms, lush greenery in different shapes and tones gives a sense of fullness and balance, the leaves adding a fresh, garden-scented energy reminiscent of nearby green spaces. The bouquet is hand-tied and wrapped in multiple layers of pink tissue and glossy cellophane, the wrapping fanning out into a soft, ruffled skirt that hints at tissue paper rustling when handled. In front of the stems, a small, round foil balloon becomes a cheerful focal point: bright pink with playful white polka dots and scalloped edging, emblazoned with the words "Mum to Be!" in looping white script. A delicate heart motif sits between the words, reinforcing the message of love and expectation. This arrangement conveys a mood of joy, support, and celebration, perfectly suited for marking a pregnancy announcement or baby shower in and around Old Ford.
MUM TO BE
£60.00
A carefully composed bouquet celebrating the simplicity of white, photographed against a plain white background with soft, natural light that highlights texture and form. The central mass is made up of abundant, bright white chrysanthemums, their many narrow petals radiating from pale yellow centers and giving the bouquet an overall cheerful, classic silhouette. Interspersed are several elongated, pale green lily buds, some with faint striping, which introduce a poised vertical rhythm and the sense of flowers still holding a future promise. Sprays of delicate baby's breath are threaded through the arrangement, their miniature blooms forming airy cushions that add depth and a feathery softness between the larger heads. Rich, dark green leaves and stems provide contrast and a lush backdrop that makes the whites seem cleaner and more luminous. The bunch is hand-tied and wrapped in a double layer: an inner sheet of rustic crinkled kraft paper lends an earthy, artisan touch, while an outer glossy cellophane protects the stems and lends a discrete shine. The base is neatly gathered and secured, creating a tidy, transportable bouquet ideal for hand delivery. The overall impression is one of tranquil refinement, emitting a subtle, fresh fragrance with green notes; the style is versatile for sympathy, congratulations, birthdays, or a thoughtful get-well gift. As a local florist might note, this arrangement travels well for short deliveries around Old Ford, Roman Road Market, and the canals near Three Mills, offering a composed, understated expression of care.
PURE ELEGANCE
£65.00
A lush, rounded bouquet of mixed flowers is presented in a minimalist white cube-shaped box, photographed cleanly against a white backdrop so that every colour and texture stands out, much like a well-tended front garden along the streets of Old Ford. The arrangement is densely composed, with no gaps between the blooms, creating the impression of a soft, flowering cushion. Abundant yellow chrysanthemums dominate the top, their many fine petals layered into generous, sunny domes. Nestled among them are clusters of small yellow spray roses, some tightly closed and others beginning to open, giving a sense of movement and unfolding life. Bright white daisy chrysanthemums with clear green eyes weave through the yellow, their simple petal shapes adding a touch of innocence, while larger, fluffier white mums contribute a cool, cloudlike lightness. Interspersed at varying heights are rich magenta and fuchsia chrysanthemums, some blending into softer pink tones at the edges, lending an energetic pop of colour without disturbing the harmony. Deep green foliage encircles and anchors the design, the leaves smooth and slightly glossy, providing a natural frame that sets off the vibrancy of the petals. The smooth, sharp lines of the white box contrast pleasantly with the softness of the flowers, making the arrangement feel contemporary and easy to place on a kitchen table, office desk, or windowsill overlooking Old Ford Road. The whole composition suggests a joyful, affordable gift-ideal for birthdays, get-well wishes, or everyday cheer-ready for local flower delivery across Old Ford and the surrounding neighbourhoods.
SPARKLING EYES
£50.00
Elegant dome of chrysanthemums in white, cream, and lively lime green, photographed against a crisp white studio-style background that emphasizes its clean, contemporary lines. The bouquet is built from layers of generous chrysanthemum heads, their white and creamy petals radiating outwards in hundreds of fine, overlapping strands, giving a soft, cushioned look as though each flower were a tiny layered sculpture. Intertwined among these larger blooms are sprays of small white daisy-like chrysanthemums, each with a simple round center, adding a sense of lightness and gentle movement, like petals caught in a soft breeze along the streets of Old Ford. Punctuating the design are bold lime green pompon chrysanthemums, perfectly round and tightly textured, their intense colour immediately drawing the eye and lending a fresh, modern energy. Dark green foliage is tucked thoughtfully between the flowers, just visible enough to create contrast and structure without overwhelming the pale blooms. At the base, the stems are trimmed, aligned, and tied securely with a wide lime green satin ribbon, fashioned into a multi-loop bow that shines softly, echoing the vivid green of the pompons. The bouquet feels both tranquil and optimistic, reminiscent of a bright spring day by the canal or a newly refreshed corner of a local Old Ford café. It would sit beautifully on a dining table, a reception desk, or by a bedside, perfect for celebrating milestones, welcoming a new baby, saying "thinking of you," or simply bringing a sense of purity and renewal into a home or office.
LIME ZEST
£50.00
Birthday Occasions Autumn Variety Wedding More